Trade Show Appointments
Trade shows can dramatically increase your company's exposure to the public--leading to valuable new connections, new partners, and new sales. Trade show booths allow you to interface directly with the people and companies that could potentially purchase your products and services.
And yet, in recent years the average trade show attendee is spending ever fewer hours on the trade show floor. The real competition at your trade show is time. And these days, the energy that companies are putting into vying with each other for actual client face time is striking.
Protect Your Marketing Investment
At RSI, we want to be thought not as a cost center, but as an insurance policy to protect the investment you have already made in the trade show in terms of display and personnel.
Our aim is to increase your sales. We do this by making strategic appointments for you with the decision makers of target companies that you would like to have as your customers. We inform the decision makers about your company and its products. We screen them to make certain there is a level of interest and a desire to buy within a reasonable time frame and that they have the financial resources to pay. Then we make the appointment with their decision maker and your top salesperson so that you have the highest probability on making the sale.
Know who you need to meet before you get to the show
Let RSI set up all of your meetings for you--and then, most importantly of all, let us arrange for a follow up. Our research has shown that 4 out of 5 introductions which happen at a trade show are not followed up on. And furthermore, if you do eventually follow up, but it's been more than 10 days, chances are the client has forgotten who you are, and the lead has been lost entirely.
RSI ensures you save that most precious of resources: time and help you to maximize the return on your trade show investment.